Branding
Gold Peak: Best of Homemade
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The Project
Native corporate campaign created by 23 Stories for Gold Peak Ice Tea centered around celebrating at-home entertaining with traditional touches. Featuring talent that represents those ideals, this campaign consisted of an advertorial spread, several sponsored content articles, a video series, and custom photography.
My Role
Created pre-production decks for video/photoshoots aligned with the Gold Peak brand and elevated through the lens of Vanity Fair and Bon Appétit. Art directed photoshoot for sponsored content articles. Created layouts for print advertorials.
The Team
Creative Director: Alejandro Santandrea
Photographer: Ted Cavanaugh
Food Stylist: Eugene Jho
Prop Stylist: Emily Mullin
